K Sisters Debut Sears Kardashian Kollection on E! Reality Show

This ain't your mama's washing machine.

Oh, no! The Sears company has just made a brilliant fashion move, one that creates a new image for the famous dept. store that's basically been known for its many appliances.

But now the K sisters are in town! Actually, Kim, Kourtney, and Khloe Kardashian seem to be everywhere these days. And last night on E!'s 'Keeping Up With the Kardashians,', television viewers got to see the launching of the sisters' latest money-making venture: The Kardashian Kollection for Sears.

The Kollection arrives in 400 Sears stores on August 25, but you can already shop for Kardashian dresses, shoes, tops, pants, handbags, and more online at Sears.com. Use coupon code Kardashian and get 30% off for a limited time. Just in time for back-to-school shopping, too.

John Goodman, executive vice president of apparel and home, told 'Good Morning America': 'When you think of Sears you think of appliances, you think of tools. How do you get people's perception to change around clothing and apparel?

'That's where the girls are going to do an amazing job - bringing in a new audience.'

We think Sears is very smart. Whether you adore or hate the K sisters, they do get lots of attention, lots of fans, and know how to do darn good public relations. The Kardashians are very savvy marketers and have a pulse on what young women want.

We took a look, and you might be pleasantly surprised. The Kollection is sophisticated with most pieces in black. We saw the lowest price for an article of clothing at $42, and the highest price at $99.

Stay tuned. We will be watching the Sears Kardashian Kollection, and how the style evolves.

Adonia Hair Reducer: Apply Gel Serum And Grow Less Hair

Shave this. Shave that. Hair, hair everywhere.

Who loves shaving? Even celebrities hate doing it.

Legs. Armpits, and other things in-between.

We've told you before about the deodorants that claim to reduce hair growth. And these actually DO work, to some degree. The magic ingredients---plant-derived substances.

These organic plant oils really weaken the hair formation, so that the new hair grows in finer and lighter in color.

And now---welcome Adonia Hair Reducer, which also uses plant-derived ingredients ! Just apply the gel serum right AFTER shaving, and watch your body hair grow back more slow-wwwwwwwly. Check out the stats in the pink graph.

Growing less hair, means shaving less.

This is what a bottle (60-day supply) of Adonia, at $49, claims to do:

46% less hair in 21 days!
70% less hair growth within 6 weeks.
20 Organic Botanicals that inhibit hair follicles.
Leaves your skin smooth, soft and hydrated.
Get rid of unwanted hair without irritation.
Works on women and men.
Great results with use on the face, arms, legs, chest and back.

There's a 60-day money back guarantee, too. We like that!

Hey, it's summer and that means we all step up the hair removal routine. Why not try this scientifically advanced hair reducer? And have more time in the sun!

Giuliana Rancic Gets Great Beach Hair With Ocean Spritz---Even On Land

You don't have to be by-the-sea to get those sexy, beach hair waves!

Just ask E! host extraordinaire Giuliana Rancic. She's got a beauty tip she wants to share. And it's all about the Wella, ladies.

Giuliana LOVES her very long, wavy Gisele Bundchen-type locks. And yeah, we are told Giuliana's hair has extensions. So many Hollywood lovelies do wear them, and expensive ones.

And although we are tired of seeing these Kardashian sisters' below-the-bosom hairstyles on so many celebrities, including the lovable E!host, we have to admit, Giuliana's hair is always beach sexy perfect!

And this is G's secret, and also Rebecca Romijn's, too:

Wella Professionals Ocean Spritz (8.99, 5.07 oz., at amazon.

This is beach texture spray---level2. And the results are fab!! Lots of chunky texture. And so easy to use. You can even apply Wella Professionals Ocean Spritz at the beach for even bigger, beachy hair:

Just spray Ocean Spritz into dry hair near the roots. Then scrunch or shape your beach style using fingers to air-dry. For even more texture, blow-dry after shaping.

This stuff rocks!

Judge Rules: Christian Louboutin Does Not Own Exclusive Rights To Red Sole Shoes

Talk about feeling red-in-the-face!

Christian Louboutin, the French shoe designer who created the famous red-soled shoes in 1992, has just lost round one in his lawsuit against rival Yves St. Laurent. And round two doesn't look any better.

A judge yesterday told the celebrity footwear designer, that his bid to block the YSL fashion house from selling shoes with his signature red sole had failed.

Manhattan federal Judge Victor Marrero has also scheduled a hearing for next week, to consider cancellation of Christian Louboutin's 2008 trademark on his red soled shoes.

Double ouch!

In other words, Mr. Louboutin, you don't OWN the color red.

We're not sure how all the Louboutin fans will feel about this day in court. Jennifer Lopez adores the signature red soles so much. Remember her hit single two years ago, 'Louboutins'?

The shoe designer was quite flattered by the song. In fact, he was asked how many times JLo dropped the 'L'word in the single:

"That would be 45. Trust me, I've counted!" Louboutin said.

Surely, Christian Louboutin does not OWN the color red. But let's be honest, YSL knows darn well, that the trademark soles were not YSL's idea.

Those distinctive, sexy soles, are pure Louboutin all the way. And YSL can keep on coloring their shoes red underneath, but we think the true fans will not jump the Louboutin ship.

Bethenny Frankel Takes 'Skinnygirl' Empire To More Intimate Level

You either love Bethenny Frankel or you hate her. But whatever the case, you have to admit, she is one smart 'skinnygirl'!

The former NY City Housewife cast member has left her gal-pals in the dust, by building on her skinnygirl brand, and taking the clever label to a whole, new multi-million-dollar level. This is what she recently told CNN:

"I joined the cast of Real Housewives exclusively for business. I had a column in Health magazine and was a spokesperson for Pepperidge Farm. But I wanted to build a large national audience for my Skinnygirl brand."

First, it was the Skinnygirl best-seller diet books. Then the yummy Skinnygirl margaritas and cocktails, sold for an estimated $120 million! More new Skinnygirl books, a Skinnygirl sangria, the launching of a budget-friendly Skinnygirl skin care line, plus this:

Bethenny's Skinnygirl Smoothers n' Shapers.....oh yeah, Victoria's Secret and Spanx, watch out!

Bethenny Frankel is a very savvy businesswoman. She just started selling her Skinnygirl intimate apparel on QVC.com last Saturday, plus, she had stopped by the Tonight Show to model her Skinnygirl camisole to Jay Leno. And it's selling like hot-cakes.

And we want one----the Skinnygirl Lace Shaping Cupped Cami ($29) and the Skinnygirl Lace Shaping Brief ($18.50). In colors: Black, Bone, Champagne, and Smoke.

What's Wrong With Princess Kate's Black Eyeliner? Designer Westwood Says Too Harsh

Princess Kate = Heavy black eyeliner?!

Sorry, but we think brit designer Vivienne Westwood has it all wrong about the newly married Duchess of Cambridge.

In fact, we believe that Kate does her OWN makeup, quite royally, and that there's a bit of jealousy out there, when it comes to the slender brunette who caught Prince William's eye. Lately, we have seen it all over the British media, and when some can take a few shots at Kate, they really let 'em rip!

This is what the well-respected fashion designer told the Sunday Times Magazine: 'I think she's got a problem with eye make-up. The sharp line around her eyes make her look hard. Either she should be smudgy or wear none.'

Ouch!

Dame Vivienne is being a 'bi-atch' in our humble opinion. But she is not alone in her makeup criticism of Kate. Celebrity makeup artist Rachel Wood suggests that the princess/duchess just soften things up a bit, too:

'I'd love to see her with a strong and classic liquid on top and take her favoured hard black pencil on the bottom and soften and smoke it out. I would also love to give her a little more mascara,' she continued.

'If she prefers to keep the black liner she so loves to wear on the top line, I would love to add a touch of a smoky shadow to open and soften her eyes. This way she is keeping the colour she feels comfortable using, but giving it a much needed update and softer finish.'

Sheesh. We don't think Kate's liner looks out-dated at all. Could you imagine these women spouting off like that about the late Princess Diana?

Diana LOVED wearing eyeliner and tons of it. She, too, liked to rim the entire eye, and never once, did Diana do it wrong, either.

Liner is key when putting together a smoky eye. It gives shape and frameto the eye and looks quite polished and sophisticated, when done right.

Maybe some Brits would prefer that the Duchess of Cambridge have a professional makeup artist on hand, to perfect her non-professional makeup application when Kate appears before the public?

Even Kelly Osbourne believes Kate should take her royal highness to another uber level:

Kelly told Jay Leno on the Tonight Show about Kate wearing an outfit more than once :

'In England they are like look how thrifty she's being, showing the British public that the Royals are in a recession as well. Only in this country they call it a faux pas.'

Double ouch!

In our world, there's nothing wrong with black eyeliner. In fact, it's a makeup necessity!

Snack On Strawberry Borba Gummi Bears For Beautiful Youthful Skin

Now we're talking.
Strawberry gummi bears that deliver anti-aging benefits and wrinkle-fighting vitamins!

No more yuck-tasting horse pills. Now you can build up beautiful, youthful skin by snacking on new Borba Skin Balance Gummi Bears ($14.99, borba.com. Yummy-yummy! You get 90 gummi bears in a bottle. And you can enjoy 4 gummi bear supplements once or twice per day.

So, do the gummies REALLY work? Can you chew your way to healthier, younger-looking skin?

The fine folks at Borba say the strawberry gummi bears do more than just taste delish:

"Formulated with Vitamins A, C, E & B12, plus BORBA's proprietary blend of botanical antioxidants and minerals to support cellular health and defend skin against free radial damage."

We think this is great. Borba is adding an extra boost of vitamins to your beauty routine. Plus, these gummi bears taste so good. What's not to love?! How could anyone forget to take their vitamins when they come in gummi form?

And the reviews are giving the product a major thumbs up! Clear and better-looking skin are what consumers say they are seeing.

The only problem we would consider, is over-dosing on the cute, strawberry chewables How could you stop at just the maximum of 8?

We trust the Borba company. They're experts when it comes to 'beautyceuticals.' Borba understands what beautiful skin is all about.