Thursday, July 2, 2009

Woman Sues Avon Stretch Cream For Alleged Burns On Belly

Ladies, we can't prove that giant beauty company Avon was responsible for the burning and scarring alleged by a 30-year-old New York City woman, after rubbing Anew Clinical Professional Stretch Mark Smoother on her belly.

The fairly new Avon skin product, is one that has received rave reviews by many women for its excellent fading properties. It costs $25 for 5 fl.oz.

The ingredients boast about a 'patented technology.'

"Patented Trilaser technology formulated to help: Stimulate collagen to correct the look of stretch marks. Boost elastin to help prevent new stretch marks from forming. Plus, powered with Butea, a natural plant extract to help lighten & fade stretch marks. Apply AM and PM to stretch mark areas. For use on thighs, hips, arms and buttocks."

But Milka Betances claims she was burned by the cream, which she purchased from an Avon dealer on the Grand Concourse in the Bronx.

Betances filed a lawsuit against Avon Products Inc. in Bronx Supreme Court on Monday, charging that the product caused "severe damage" to her otherwise toned stomach. When she rubbed it on her belly, she felt immediate pain, and the burns were so strong that she sought hospital treatment, according to her lawsuit.

Some people are wondering if the Avon stretch cream the woman purchased, were a bootleg copy. In other words, not an authentic Avon item.

Meantime, we have done a few past articles about stretch marks, and how you can never erase them completely.

Dr. Amy Derick, a dermatologist in Barrington, Illinois, says you should try and diminish their appearance. And act sooner, than later.“There’s really not any data regarding creams,” she told the NY Times. “But you can do laser treatments or Retin-A after the fact, especially early on when the lines are red and purple.” Studies have found that topical tretinoin can lighten stretch marks as well as reduce their size. And she is certainly not opposed to pregnant women massaging their bellies with moisturizing oils and creams. “It makes them feel like they’re being pro-active, and if it feels good, why not?” she said. “It can’t hurt.”

Check out the reviews at Avon's website, and then decide if you want to try Anew Clinical Professional Stretch Mark Smoother.

1 comment:

Anonymous said...

U shd always read the ingredients on the back of a bottle but i kno many times the stuff is written in complex terms so u don't kno what ure rubbing on ur skin. I feel for this woman and I believe her story. But u're right when u say that stretch marks r here forever.