Model Cindy Crawford has done this at JC Penney's. And now Jennifer Lopez and husband Marc Anthony are about to launch their own lifestyle venture with Kohl's dept. stores.
Now, you, too, can dress like J.Lo, and decorate like J.Lo, too. And the men in your life can do the same with Marc's style. The super couple is introducing a womenswear, menswear, and home furnishings brand at Kohl's.
Well, we say, why not?! When celebrities launch fragrances, many of us follow, and plunk down the $50 to smell like a glamorous famous person. And the same goes for celebrity coats, pocketbooks, pillows, and bedspreads. You get the idea.
Do you recall that Jennifer Lopez did have a young women's clothing label called Sweetface. But that line quietly closed in 2009.
You could say that Jennifer and Mark are in good company with Lauren Conrad, Daisy Fuentes, and Vera Wang as celebrity Kohl's businesspeople.
And we can bet, that a super cute Max and Emme children's Kohl's clothing line isn't too far away, either. It's all in the family for J.Lo and Marc!