If you're lucky to already naturally have this attention-getting asset, then good for you, because bigger, better butts appear to be another HOT cosmetic surgery trend that continues in popularity for 2014.
Has television's reality star, Kim Kardashian, influenced pop culture here?
She claims her ample behind is the result of great DNA, and we will take her at her word. Here's a photo snapped yesterday of the celeb in tan, suede skinnies:
And some are whispering that youngest K-sister, Khloe, has also been getting butt injections to have a curvier silhouette like famous Kim.
Check out Khloe leaving an L.A. nightclub last evening!
Khloe will be quick to say she's just been working out very hard and has shed a number of pounds.
Well, whatever these K-sisters are doing, they both are able to melt away fat and still maintain a rounder, fuller, bigger butt than most of us on the planet.
So, what are butt injections all about?
We headed to RealSelf.com for an honest break-down of facts.
Beverly Hills plastic surgeon William Bruno, MD, explains how to get a bigger behind: