Thursday, April 15, 2010

New Mederma Stretch Marks Cream Can Smooth And Soften Beautifully

Stretch marks. Most women have them, and most of them are hoping for a magic cream to make these unattractive marks disappear.
Can Mederma's new Stretch Marks Therapy cream ($39.99. 5.3 oz.) wipe them all away?
No. BUT-----experts say, "The cream made them look better and feel better."
Here at Beauty Tip Today, we have done a few articles in the past about stretch marks. And we have learned this: No matter how many creams you rub on your belly, you can never get rid of stretch marks permanently.

A New York Times article about two years ago, featured a story about stretch marks and the American College of Obstetricians and Gynecologists. (photo by Getty Images)
“There’s not much you can do about these, other than monitor your weight gain,” said Dr. Laura Riley, a maternal fetal medicine specialist at Massachusetts General Hospital and author of “You and Your Baby” (2006). “Various creams and lotions are sold to prevent stretch marks from developing or getting worse, but the jury is out on whether they work.”

But the American Pregnancy Association is saying something else. The APA suggests that women CAN reduce the probability of stretch marks. Note the key word here, 'probability.'

Stretch marks occur when skin loses its elasticity, usually from rapid weight gain — a common occurrence, when a woman is pregant. It's estimated that 85-90% of pregnant women get them at some point during their pregnancy. 'Striae gravidarum'(medical lingo for stretch marks) are caused by tearing in the skin and connective tissue, due to the stretching of the fat tissue. Over time, stretch marks turn almost a silvery color in comparison to one's normal skintone.

The good news, the scar Mederma experts, have introduced their new skin cream that can reduce the redness of new stretch marks and make them smoother and softer, according to a new study. And it's best to attack the stretch marks fast, and early on, when the lines are red and purple.

Mederma's Stretch Marks Therapy cream contains onion extract, the same mysterious ingredient found in the original Mederma Scar cream. And many women are applauding the new cream.

Dr. Zoe Draelos, a consulting professor at Duke University Medical Center, revealed the results from the Mederma cream and the study involving 54 women, aged 18 to 45.
They massaged in a quarter-sized amount of the cream into one of their stretch marks twice a day for 12 weeks. The other stretch mark received no treatment.
They started to notice the difference after two weeks of treatment, and the difference continued through all 12 weeks of the study.

"The stretch marks did not go away, but the cream made them look and feel better," says Dr. Draelos.

We think this is promising news about stretch marks and certainly worth the $40 to try.

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