Okay, at first, we weren't sure if she were kidding, but it's no joke. Funny gal Ellen DeGeneres is the new Cover Girl. Yes, for makeup. Duh!!!
Come January 2009, Ellen DeGeneres will be featured in Cover Girl Cosmetics ads. Exactly what makeup she will model, no one has the scoop yet. Will it be a new line of lipstick, foundation?
The newly married, award-winning television star, is very excited about her modeling side gig.
And 50-year-old Ellen has already had a cover shoot.
She adds, "It’s a very cool thing I’m honored and the photo shoot was 'easy, breezy, beautiful CoverGirl."
Cover Girl says Ellen is a great match for the well-respected makeup brand.
"Ellen is the quintessential CoverGirl," said Esi Eggleston Bracey, vice president and general manager, Global Cosmetics, for Procter & Gamble Beauty."She is smart, confident, natural, and beautiful from the inside out. Her beauty and down-to-earth personality fit perfectly with what CoverGirl represents."
We hear that the fresh-faced comedienne will work alongside Christie Brinkley, the original Cover Girl. The makeup giant is gearing its cosmetics at an older target group.
We know that some people are not pleased with Ellen DeGeneres achieiving Cover Girl status, because she doesn't wear much makeup and doesn't fit the beautiful model image. However, we think it's wonderful that Cover Girl is trying to reach as many women as it can. Diversity is the key here.
Ellen joins an exclusive club of recent Cover Girl spokespeople like--- Drew Barrymore, Queen Latifah, and Rihanna.
We like CG's makeup. The brand has been around a long time and consistently puts out a solid bunch of cosmetics. They are fashion-forward, always updating the look, and trying to appeal to real women, rather than just another pretty model-next-door.